AirBnB Trips App
Early-stage design exploration for Airbnb expansion into trips and experiences.
(Image courtesy of Airbnb)
Overview
In 2015, Taylor worked with Airbnb’s internal team to help visualize new ways to explore Magical Trips, a new product mission in Airbnb's San Francisco HQ. I consulted with their existing team to explore different ways to present the user experience, information architecture, visual design, and identity language. Airbnb’s team would go on to continue developing the go-to-market version of the product, which launched in late 2016. Airbnb eventually folded in this product offering to their core app, offering experiences, trips, and places all in one place.
Launch growth:
1k+ cities
Bookings growth:
2500% YoY
Navigation drawer, accessible at any point
Structural system for event detail modules
Early wireframe exploration
Itinerary flow for the day-of
Press event (image owned by Airbnb)
Airbnb
Airbnb Unveils Roadmap to Bring Magical Travel to Everyone
Fast Company
“Magical trips” could take your travel experiences to a whole new level
Wired UK
After hotels, Airbnb now gunning for the whole travel industry with Trips
New York Times
Airbnb Broadens Its Business With Tours and Travel Experiences
Pemberton
Project tags:
Product
Product
Project credits:
Design Manager: Steve Selzer
Experience Research: Hannah Pileggi
Head of Design: Alex Schleifer
Photography: Airbnb
Design Manager: Steve Selzer
Experience Research: Hannah Pileggi
Head of Design: Alex Schleifer
Photography: Airbnb
